What went into creating this photo?
This shot was done as a series of lifestyle images for a luxury villa community in the Caribbean. It is used on their website and other sales materials to showcase the lifestyle owners can be a part of. Here are the key things we kept in mind when creating this visual:
Villas in the background connect the experience with the brand establishing a sense of place.
- Boys will be boys
Without words, the viewer understands that the family friendly villas are on a beach safe for children to run free and explore.
- Just play
The boys were instructed not to look into the camera and to just play like they normally would – tongues hanging out and all.
- Fresh fish
We asked the fisherman to bring us his most colourful catch to keep the colour palette vibrant. Besides a fun thing for the kids, parents see easy access to fresh fish for an everyday dinner.